How A Mobile Optimized Website Can Help Grow Your BusinessDo you know that there are over 1 billion Smartphones in use today? That means nearly 1 in 7 people on earth have a Smartphone.
People are using their phones more and more to do searches on the Internet. No longer are they just relying on their computers to browse the Internet. Mobile phones are taking over. However, nearly 95% of Smartphone users find that local businesses do not have a mobile optimized website. This means that when people do a search for these businesses, their websites appear tiny, unreadable, and ugly to the average mobile user. This will lose you business very quickly. People have a very short attention span and if they don’t like what they see in the first seconds, they will click away.
You must have a mobile optimized website for your business. It is not really optional anymore in today’s society. Smartphones will overtake the computer in popularity by 2014. If you do not get a website that displays properly on a phone, you will miss out. Not only is it essential for your business, it is also beneficial. Mobile users are more inclined to make purchasing decisions. When someone does a search on their phone, they are usually on the go, looking for something right now. 88% of mobile users will take action to call or visit a business they find.
Having a mobile website gets you in front of more customers and increases your chances that someone will make a purchase. By not having a mobile optimized website, you are just gibing your customers to the competition.